|
課程名稱 |
數位趨勢與雲端運算管理
Digital Trends and Management in Cloud Computing |
|
開課學期 |
110-1 |
|
授課對象 |
管理學院 管理學院企業管理碩士專班(GMBA) |
|
授課教師 |
堯里昂 |
|
課號 |
GMBA7133 |
|
課程識別碼 |
749EM1520 |
|
班次 |
|
|
學分 |
3.0 |
|
全/半年 |
半年 |
|
必/選修 |
選修 |
|
上課時間 |
星期五7,8,9(14:20~17:20) |
|
上課地點 |
管一405 |
|
備註 |
本課程以英語授課。
限GMBA班學位生
總人數上限：50人 |
|
|
|
|
課程簡介影片 |
|
|
核心能力關聯 |
核心能力與課程規劃關聯圖 |
|
課程大綱
|
|
為確保您我的權利,請尊重智慧財產權及不得非法影印
|
|
課程概述 |
This course will be of special interest to students who are planning on founding startups or joining startups in the near future. In addition, students who will be taking over family businesses would also find this course interesting as it covers how to future-proof and digitize traditional businesses. This course will also help students become more aware of relevant managerial and regulatory challenges of running a business in the contemporary online world.
The course begins by looking at some of the key theoretical concepts surrounding the need for digital innovation, the advantages it brings to competitiveness, and the risks associated with
disruptive innovation.
Next, students will learn how to work with cloud technologies and how digital solutions are being
leveraged amongst startups and small to medium enterprises. For this section, we invite speakers from Amazon’s Web Services (AWS), the leading provider of web hosting services with over 1.16 million companies globally. Distinguished AWS guest speakers will cover some of the key cloud solutions and explain how companies are innovating on top of the cloud. This will be combined with real-world case studies with actual start-ups participating for students to help deliver marketing engagements on the international stage.
Finally, the course will look at cases from e-commerce, digital payment systems, and online
healthcare that highlight some of the key managerial and regulatory challenges faced by different types of online businesses across national settings. |
|
課程目標 |
This course will
● Introduce digital transformation, the key platforms that drive this innovation, industry
leaders, risks, and opportunities
● Introduce why cloud adoption is so important to today’s startups
● Introduce the well-architected framework for cloud adoption
● Introduce trends of today’s startups and enterprises including machine learning, IoT,
robotics, etc.
● Introduce the relevant institutional policy for the online and startup industry
● Introduce the culture of innovation and how product development is conducted
● Give students an understanding of the technical requirements that go behind building
modern-day startups including machine-learning, artificial intelligence, Internet of Things,
and more
● Raise discussion on the managerial and regulatory challenges faced by businesses |
|
課程要求 |
Class Preparation
This class uses a variety of pedagogical methods, including lectures, case discussion, in-class exercises, and guest speakers, with a focus on real-world application through cases and associated readings. Thus, one of the important requirements for this course is thorough preparation and analysis of the assigned case and reading material, and active participation in the classroom. |
|
預期每週課後學習時數 |
|
|
Office Hours |
另約時間 |
|
指定閱讀 |
|
|
參考書目 |
Recommended Readings
● “The Digitization of Just About Everything,” Andrew McAfee and Erik Brynjolfsson,
Rotman Management Magazine, Fall 2015, pp. 39-42. (HBS)
● “Investing in the IT That Makes a Competitive Difference,” Andrew McAfee and Erik
Brynjolfsson, Harvard Business Review, July-August 2008. (HBS)
● “The Other Disruption,” Joshua Gans. Harvard Business Review, March 2016. (HBS)
● “Beyond the Productivity Paradox,” Erik Brynjolfsson and Lorin Hitt, Communications of
the ACM, August 1998, pp. 49-55.
● “Investing in the IT That Makes a Competitive Difference,” Andrew McAfee and Erik
Brynjolfsson, Harvard Business Review, July-August 2008. (HBS)
● “Harvard Business School professor: Half of American colleges will be bankrupt in 10 to
15 years,” Abagail Hess, CNBC, November 15, 2017.
(https://www.cnbc.com/2017/11/15/hbs[1]professor-half-of-us-colleges-will-be-bankruptin-
10-to-15-years.html)
● COVID-19 Accelerated E-Commerce Growth ‘4 To 6 Years’ (forbes.com)
● Lin, Chengyi. In the Face of Lockdown, China's E-Commerce Giants Deliver. Harvard
Business Publishing Education
● Fintech: Ecosystem, Business Models, Investment Decisions, and Challenges | Harvard
Business Publishing Education
● Want to See the Future of Digital Health Tools? Look to Germany. | Harvard Business
Publishing Education
● What the Pandemic Means for Health Care's Digital Transformation | Harvard Business
Publishing Education
● A Manager's Guide to Augmented Reality | Harvard Business Publishing Education
● HBR's 10 Must Reads on AI, Analytics, and the New Machine Age (with bonus article
"Why Every Company Needs an Augmented Reality Strategy" by Michael E. Porter and
James E. Heppelmann) | Harvard Business Publishing Education
● “Keep Calm and Manage Disruption,” Joshua Gans. Sloan Management Review. Spring
2016. (HBS) Keep Calm and Manage Disruption | Harvard Business Publishing
Education
● The Pandemic Pushed Universities Online. The Change Was Long Overdue. | Harvard Business
Publishing Education
● Talbot, D. 2016. The Unacceptable Persistence of the Digital Divide. MIT Technology
Review.
● How the Meaning of Digital Transformation Has Evolved | Harvard Business Publishing
Education
● Have Your Privacy Policies Kept Up with Your Digital Transformation? | Harvard
Business Publishing Education
● “Apple’s FBI Battle is Complicated. Here’s What’s Really Going On,” Kim Zetter, Wired,
February 18th, 2016. (https://www.wired.com/2016/02/apples-fbi-battle-is-complicatedheres[1]whats-really-going-on/) |
|
評量方式
(僅供參考) |
|
|